Case studies and articles

Real practices. Real numbers.

What happened when dental practices switched DCRM on, and what we have learned from $28M+ in dental ad spend.

Latest

4 posts

Case studySmileBridge™
$269,067 in 30 days. $248,400 of it came from patients who booked their own appointment, most of them outside business hours.
Dental patient self-booking booked $248,400 of treatment in 30 days, and 65.2% of those bookings were made outside office hours.
Liza Choa · 4 min read
Case studySmileBridge™
SmileBridge™ booked $82,000 of treatment straight into the practice management system in 18 days, without the front desk getting involved
$82,000 in 18 days is the number that gets attention. But it is not the part I find interesting. What makes it interesting is when they happened.
Liza Choa · 1 min read
Case studySmileBridge™
The patient self-booked at 8pm, and the coordinator fixed it at 8:04 the next morning
A patient booked themselves in at 8pm, in 6 minutes, with nobody at the practice awake. At 8:04 the next morning the coordinator saw it was in the wrong slot, and fixed it.
Liza Choa · 3 min read
Case studySmileBridge™
DCRM SmileBridge booked $24,300 straight into the practice management system in 11 days, with no human involvement
$24,300 is the number everyone looks at. It is not the interesting one.
Liza Choa · 4 min read

Plug in DCRM, turn on SmileEngine™, and watch your practice run like never before.