Case studyAI Voice Receptionist™
Dental missed calls dropped 50% in 3 weeks
One practice halved dental missed calls in 3 weeks. Here is what the AI picked up, and why the number is not zero.
Liza Choa · 3 min read
Case studies and articles
Real practices. Real numbers.
What happened when dental practices switched DCRM on, and what we have learned from $28M+ in dental ad spend.
Latest
17 posts
Case studySmileBridge™
SmileBridge booked A$45,400 in 30 days, and 30 of the 62 patients did it while the phones were closed
62 patients booked A$45,400 of treatment themselves in September. 30 did it while the phones were closed, and nobody rang anybody back.
Liza Choa · 2 min read
Case studySmileBridge™
46 bookings worth $248,400 in 30 days, and 65.2% of them came in after hours
46 bookings worth $248,400 came through 1 practice website booking form in 30 days. 65.2% of them were made after hours, and nobody rang anybody.
Liza Choa · 2 min read
Case studyAI Text Receptionist™
A Sunday morning enquiry became a $20,000 booking in 2 minutes
A$20,000 of full arch implant work, booked at 9:11am on a Sunday morning, 2 minutes after the enquiry landed. The practice was shut.
Liza Choa · 1 min read
Case studyAI Voice Receptionist™
The AI read out the times, took the answer, and booked it
A prospective patient rang at 11:46 on a Monday morning to get their implant procedure started. 192 seconds later they had an appointment, and nobody at the practice had been involved.
Liza Choa · 1 min read
Case studyPrice List Funnel™
DCRM Price List Funnel™ created $41,800 of bookings in 15 weeks. The lead magnet found them, the AI warmed them, the front desk booked them.
A Victorian practice booked $41,800 of treatment in 15 weeks from 262 people who downloaded a price list and never filled in an enquiry form.
Liza Choa · 1 min read
Case studySmileEngine™ Form
A $20,000 consult booked at 7:47pm, and they turned up
A $20,000 All-on-4 patient, booked at 7:47pm on a Thursday evening, written straight into the practice management system, and attended.
Liza Choa · 1 min read
Case studySmileEngine™ Pipeline
Web form at 8:20am, on the phone by 8:26, booked by 8:33
$7,000 of orthodontic work, booked 12 minutes and 52 seconds after a pop-up form was filled in on a Wednesday morning.
Liza Choa · 2 min read
Case studySmileBridge™
DCRM SmileBridge booked $82,000 of treatment into the practice management system in 18 days, without the front desk getting involved
A Melbourne premium cosmetic practice switched on DCRM SmileBridge™, an online booking form, on 14 July. By the 31st, 24 patients had booked themselves in, carrying $82,000 of treatment.
Liza Choa · 1 min read
Case studyAI Text Receptionist™
The first 2 times did not suit, and the AI still booked it in 8 minutes
$20,000 of All-on-4 treatment booked at 2:35pm on a Thursday afternoon, 8 minutes after the enquiry came in. In between, the prospective patient turned down every time they were offered.
Liza Choa · 2 min read
Case studyAI Voice Receptionist™
The call failed, so they tried the website 2 minutes later
At 7:49 on a Wednesday morning the AI voice receptionist could not understand a word the caller said. By 8:19 there was $15,300 of work booked in, and the practice had not opened yet.
Liza Choa · 3 min read
Case studyPrice List Funnel™
$20,000 booked at 8:32 on a Saturday morning
A prospective patient downloaded a price list at 8:02 on a Saturday morning. By 8:32 there was a $20,000 All-on-4 consult in the calendar. The practice was closed.
Liza Choa · 3 min read
Case studySmileEngine™ Pipeline
$25,000 booked 19 minutes after a missed call
The first call went unanswered. 19 minutes later, a $25,000 full arch implant case was booked in.
Liza Choa · 2 min read
Case studyAI Text Receptionist™
The AI said no 3 times and still booked the $20,000 consult
A patient asked for a price 3 times, and the AI said no 3 times. They booked a $20,000 All-on-4 consult anyway, 11 minutes and 52 seconds after the enquiry.
Liza Choa · 2 min read
Case studySmileBridge™
Facebook ads enquiry came in at 7:54pm. Patient booked in at 8pm.
A Facebook ad enquiry arrived at 7:54pm on a Monday, with nobody at the practice to answer it. By 8pm the patient had booked themselves in, before they had the chance to go cold.
Liza Choa · 2 min read
Case studyAI Text Receptionist™
$54,400 in 11 weeks. The AI created the opportunities, the front desk made them patients.
A Sydney practice switched on a dental AI receptionist. It booked nothing. The front desk booked $54,400 of treatment in 11 weeks off the cards it created.
Liza Choa · 2 min read
Case studySmileBridge™
DCRM SmileBridge booked $24,300 straight into the practice management system in 11 days, with no human involvement
$24,300 is the number everyone looks at. It is not the interesting one.
Liza Choa · 1 min read
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